A full-service media and entertainment consulting firm focused on driving growth and business transformation
Delivering customized end-to-end solutions for media clients from strategy through execution
We bring deep industry experience at leading media companies including Disney, NBCUniversal, NFL, Comcast and Discovery. WAXON Group brings together a custom team from our has a vast network of specialists to advise clients on smart, forward-thinking strategies and plans tailored to the project.
Founded by media experts Sandy Wax and Vinny Gabriele who are passionate about finding smart and creative ways to grow businesses in a rapidly changing media environment.
What We Do
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Content and Distribution Strategy
Define approaches to drive strategic goals for new and library content through analysis of formats, IP audits, and evaluation of production models and distribution partnerships globally
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New Business Growth Blueprints
Formulate growth plans for new and existing brands combining fresh thinking with a data driven approach integrating consumer insights, company data, competitive intelligence and marketplace dynamics
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Organizational Leadership
Provide hands-on resources and expertise to fill temporary or long-term gaps, with expertise in strategy, operations, finance, insights, marketing, content development and brand strategy.
Capabilities
Brand Strategy
Content Strategy and Planning
Content Distribution Planning
Macro and Micro Media Landscape Analysis
IP Review and Audit
Financial Modeling and Business Planning
Consumer Research and Competitive Intelligence
Advanced Data Analysis and Evaluation
Organizational Design
Fractional Leadership (Executive, Finance, Marketing, Content)
Kid and Family Media Expertise
Our Clients
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Start ups
We work with startups an put small brands on the map in big ways
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Mid sized firms
Stuck? Or going in circles? We help take your business to the next level
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Large enterprises
Independent expertise to work alone or collaborate with teams.
Our Wax On Philosophy
At Waxon Group, “wax on” is not just a name.
Wax On encapsulates our Miyagi consulting approach. We start with the fundamentals in order to gain a deep understanding of the data, the objectives and the market forces.
From this understanding, we collaborate with clients to bring fresh thinking and innovative ideas to open up opportunities and drive results. We embrace practical solutions. We combine strategy with operational realities to deliver solutions tailored to each client’s needs.
We are idea generators.
Creative.
Nimble.
Unexpected.
We build project teams from our vast network of specialists based on client needs.
Our solutions are practical and specific and tailored to an organization’s needs, timelines and budgets.
Unlike many consultants, we don’t rely on tired frameworks or abstract models, our strategies and solutions are built to work for our client’s objectives, culture, and leadership.
